Last updated 17 October 2026
This policy describes the data Vertly actually stores, derived from the service’s own database schema rather than from a template. It has not yet been reviewed by a lawyer.
Vertly is operated by Media Miso Pte. Ltd. (UEN 202433140M), 32 Pekin Street, #05-01, Singapore 048762. We are the data controller for the information described here.
We collect only what the service needs to work. There is no advertising profile built from your viewing, and we do not sell personal information.
| Data | Why we hold it |
|---|---|
| Email address | To create your account, sign you in, and contact you about your purchases. |
| Display name and country, if you provide them | To personalise the service and apply regional content rights. |
| Apple, Google or Facebook account identifier, if you sign in that way | To recognise you on return. We receive an identifier and your email, not your password. |
| Coin and credit balances, and a record of every change to them | So your balance is correct, and so a purchase interrupted by a lost connection is never charged twice. |
| Which episodes you have unlocked | So you keep access to what you paid for. |
| Subscription status and renewal date | To give you the access you are paying for and to stop when you cancel. |
| Where you stopped watching an episode | To resume playback where you left off. |
| Viewing events: episode started, progressed, finished | To understand which stories hold attention, so we commission and licence better ones. |
We never see your card details. Payments are handled by Stripe, Apple or Google. We receive a confirmation that a payment succeeded and an identifier for the transaction, never the card number.
We use a small number of providers. Each receives only what it needs to do its job.
We advertise on Meta, Google and Apple. If you arrive from one of those ads, we report back that a sign-up or purchase occurred so we can tell which advertising works. The report goes from our server, not from a script on the page. It carries the click reference the platform put in the ad link, the time, the purchase amount, and, to Meta, a one-way scrambled (hashed) form of your email address and account id along with your IP address and browser type, which is what Meta uses to match the report to its ad. It does not carry your viewing history, and we do not share what you watch with advertising platforms. Pages also load Meta, Google and TikTok advertising tags, described in the cookie policy. In the UK, the EEA and Switzerland we ask first: no report is made and no tag loads unless you accept advertising cookies. Anywhere, you can say no under “Cookie settings” at the bottom of every page, and a browser sending Global Privacy Control is treated as having said no. In our iPhone app, Apple tells us which Apple Search Ads campaign led to an install, without identifying you.
Account and viewing data is kept while your account exists. Records of payments and of coin and credit movements are kept for seven years after the transaction, because tax and accounting law in Singapore requires it. These survive account deletion, in a form reduced to what the law requires.
You can ask us for a copy of your data, ask us to correct it, or ask us to delete your account. Email support@vertly.tv and we will respond within 30 days.
Deleting your account removes your profile, balances, unlocks and viewing history. It does not refund unspent coins or credits, and it does not remove the payment records described above.
If you are in the UK or EEA, our legal basis is performance of our contract with you for the account and purchase data, and legitimate interest for understanding which stories hold attention. For advertising cookies and the reports that depend on them, it is your consent, which you can withdraw at any time under “Cookie settings”. If you are in Singapore, this policy is issued under the Personal Data Protection Act. If you are in California, we do not sell or share personal information as those terms are defined by the CCPA.
Our database and servers are located in the United States. If you use Vertly from elsewhere, your information is transferred there.
Vertly is not intended for anyone under 18 and we do not knowingly collect information from children. If you believe a child has created an account, email us and we will remove it.
If we change this policy in a way that materially affects you, we will email you before it takes effect.